Mobile Commerce: Technology, Theory and Applications
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ISBN |
1931777829 |
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Release Date |
28 September 2003 |
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Category |
Mobile Computing |
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Tags |
commerce, mobile, e commerce, m commerce, game theory, mobile commerce, game technology, mobile communications, mobile commerce: technology, theory and applications, mobile computing, "mobile commerce", 1931777829, multihopping in mobile computing, mobile phone, mobile application, mobile media and applications, mobile networks and applications, mobile communication, tech yourself,
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Description
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M-commerce (mobile-commerce) refers to e-commerce activities carried out via a mobile terminal such as a phone or PDA. M-commerce applications for both individuals and organizations are expected to grow considerably over the next few years. Mobile Commerce: Technology, Theory and Applications addresses issues pertaining to the development, deployment, and use of these applications. The objective of this book is to provide a single source of up-to-date information about mobile commerce including the technology (hardware and software) involved, research on the expected impact of this technology on businesses and consumers, and case studies describing state-of-the-art m-commerce applications and lessons learned. |
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